Google AdWords Keyword finder ROCKS!
Posted on | February 29, 2012 | Comments Off
Are you posting about Photoshop or Illustrator on your blog? Make it easier for the rest of us Adobofiles to find your brilliance by using the best keywords to get us to your words! (Oh the cleverness… sigh) Click here to go directly there…
Tags: google keywords > Illustrator > keyword tool > keywords > lihertzi > LiHertzi Design > Photoshop > University of Akron
Great Quote by Eric Hoffer
Posted on | February 22, 2012 | Comments Off
“In times of change learners inherit the earth; while the learned find themselves beautifully equipped to deal with a world that no longer exists.”
Eric Hoffer
Happy Valentines Day!
Posted on | February 14, 2012 | Comments Off
This is specially for Steve and Bob (Cheater, cheater…) from my U of Akron Monday night Adobe Illustrator CS5 class!
So, guys, you still need to know how to use your pen tool, but there are (simply delicious) workarounds…
Enjoy Mr. Deke!
The (amazing) Herb Lubalin
Posted on | February 12, 2012 | Comments Off
This is a great little movie about the truth of logo creation.
I recently got an iPhone and suddenly I am swishing this and tapping that to get to this and that and that and that! So fast! So Effortless! Ah, such wonderful changes, all i have to do is swish and then… its time to think about an logo. Su dddenl yyy things slow down – false starts – great ideas that don’t pan out graphically – great graphics that are trying to get by on their looks alone, it looks like a tornado of tracing paper and funky jpgs hit the studio. Not the same tidy process I am getting used to on that lovely iPhone of mine… Hum.
What path do you naturally take when evolving your logo? Lots of ideas like Mr. Lubalin? Mind mapping? Sketching vs. computer? Looking? Talking? Writing? Whatever your style, remember: don’t rush the process, take breaks to play with the ideas and always keep the early versions!
Click On!
Pantone Fall Color Report is out for Fashion
Posted on | February 10, 2012 | Comments Off
New York fashion week started yesterday! If you can’t get in the know on the colors for Fall 2012 in the big apple, Click HERE to get the report.
I’m thinkin 70′s… For instance 1975

Or the brown and ocher…

And this vintage fabric covers most of those colors…
Any thoughts on using these colors in your designs?
If you are interested in the color of the year (and all of my students should be!) connect with this lovely hue HERE
Another great color related site:http://www.colourlovers.com/
…but I cant even draw a circle!
Posted on | November 23, 2011 | Comments Off
Ah… Me neither, or at least not unless I am in a massively zen mood.
Mark Mitchell is a great children’s book illustrator and writer whom I follow on his blog: “How To Be A Children’s Book Illustrator” He mentioned on his blog the NY Times Blog was hosting a drawing bit by James McMullan, an artist I was aware of because of this poster for Six Degrees of Separation

I am blogging on this particular article in my Photoshop blog because of this quote:
“The ellipse is the Frisbee of art, the circle freed from its flatness that sails out into imagined space tilting this way and that and ending up on the top of the soup bowl and silver cup in Jean-Baptiste Chardin’s still life or, imagine this, on the wheels of the speeding Batmobile.”
Check out this ellipse article
http://opinionator.blogs.nytimes.com/2010/09/23/the-frisbee-of-art/
Mark writes the following note and provides links to all of the articles. Thanks Mark! Students (and art friends) Read!
Here are 12 wonderful, illustrated articles
about the basics of “the lost art” of drawing — ripped
from the “New York Times” Opinion Pages.
They’re presented by James McMullan, the great designer and
illustrator of theater posters and children’s books who
teaches drawing at the New York School of Visual Arts.
The series “LINE BY LINE” begins with installments on line,
perspective proportion and structure and continues
from there, using examples from art history to
illuminate specific issues.
Pencil and paper are recommended.
1.) Getting Back to the Phantom Skill
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=VdFfHj0xcXOf2KYrSxD5PA
2.) The Frisbee of Art
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=sPUj0ATvMarbTY0zXuf2PQ
3.) Hatching the Pot
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=lap_cmoKtoSbcB6lsb8wBQ
4.) The Beagle Vanishes
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=W1Bg11jXEGrNIvmFlvNA7w
5.) Mother Nature Decoded
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=zmq9TOBL16DmEy3jXw7jww
6.) The Shadow Knows
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=yaIKHJOgcljTIeMUvuZHCA
7.) The Three Amigos
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=5PSWxet3iwUffueXsrfp4Q
8.) Plumbing the Head
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=bDZIm_ggsg7xm87bNz7MaQ
9.) Drawing Funny
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=Fq5UI4FhYMnVp6db4kSLZg
10.) The Chain of Energy
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=NQM.__CNT5_PSsmp2aFVNA
11.) Strategies to Get You There
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=KxzncDFBYLG2TqYBBAmnsA
12.) The Road to “Ten Unknowns”
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=KxzncDFBYLG2TqYBBAmnsA
To your continued learning and art success,
Mark
The “Make Your Splashes – Make Your Marks!” course
http://clicks.aweber.com/y/ct/?l=De72k&m=44uOjzNYV8mGyon&b=AIabTnrhhTCPKRq9yU9Csw
Mark G. Mitchell
http://HowToBeAChildrensBookIllustrator.wordpress.com
12148 Jollyville Road, #1512, Austin, TX 78759, USA
To unsubscribe or change subscriber options visit:
http://www.aweber.com/z/r/?jMyMHKyMnLSsjBycTKzsrLRmtIwMrJzsjEyM
RIP Steve Jobs
Posted on | October 6, 2011 | Comments Off
From the first time I played with Hyper Card and MacPaint on my Mac Plus at Rola Kimmerling in the 80′s I was hooked on Macs. Even back then, the creative possibilities seemed endless and more importantly to me at the time… it meant that I did not have to worry about the angst of paste-up, the “and” that fell off the board cause I didn’t wax it well enough, the slick that landed under the drawing board, got stepped on and had to be re-out-put on a tight deadline, nope it was all in the box!
Thank you Steve for your bravery and innovation, for your ability to bring your vision into reality, and for making it easy to be an artist AND love a computer!
BRAVO!
Illustrator on in Akron!
Posted on | August 30, 2011 | Comments Off
See the post below to get the real skinny on the classes!
New Student Work and the End of Summer…
Posted on | August 26, 2011 | Comments Off
The Basics Illustrator CS5 is coming to a close and we have another bottle of wine to share!
http://photoshop4artistsworkshop.com/Wordpress_PS4ART/BLOG/illustrator-student-page/
Ah Summer, DON’T go! But it does… So many people make a big darn deal about the change of seasons, the fall colors, the chill in the air… Don’t meant to be a curmudgeon here, but I simply didn’t get enough summer this year!
Not looking forward to winter yet, but I am looking forward to the new classes at the University of Akron this fall. Why not join us? All of my Basics students, join us for the first Intermediate Illustrator CS5. We know you are “first adopters” and this will be another first for you, Yahoo!
The info for the next Adobe Illustrator Basics
Instructor: Li Hertzi
CEUs: 1.5
Course cost: $299.00
Price discounted: $289.00
Location: Polsky 451C
Prerequisite: Proficient computer skills with Windows.
Dates and times
Number of classes: 5
Day of the week: Saturday
Dates: Saturday, September 10, 2011 – Saturday, October 15, 2011
Class times: 9:00 AM – 12:00 PM
SIGN UP PAGE: http://www.uakron.edu/ce/classes/classes-detail.dot?id=2120533
The Intermediate Class
Instructor: Li Hertzi
CEUs: 1.5
Course cost: $299.00
Price discounted: $289.00
Location: Polsky 451C
Prerequisite: Proficient computer skills and Adobe Illustrator basics or equivalent.
Dates and times
Number of classes: 5
Day of the week: Saturday
Dates: Saturday, November 12, 2011 – Saturday, December 17, 2011
Class times: 9:00 AM – 12:00 PM
SIGN UP PAGE: http://www.uakron.edu/ce/classes/classes-detail.dot?id=2120563
Enjoy these lovely summer days!
Tags: Adobe CS5 > Adobe Illustrator CS5 > graphics > Illustrator basics > li hertzi > University of Akron
about Crowd-Sourcing Design Sites
Posted on | August 14, 2011 | Comments Off
Site that this is a reply to:
http://laurelsdesigndeli.blogspot.com/2011/08/crowdsourcing-in-my-face.html
Bravo! I am a graphic artist and adjunct at my local university, and this subject has reared its heinous head several times lately in both arenas.
I began teaching because I was tired of having to justify my every penny to many of the small businesses I work for out here in Ohio. Several of the encounters went about like this:
“Li, I need to cut costs again, so I can’t use you for my logo, I found this great site…”
Later…
“Li, could you help me with this logo I got, its not looking good in black and white” (I quote my LOW hourly rate) “OMG! that’s way too expensive for me, I will do it myself!”
Later…
“LI, I did something HORRIBLE to that logo!!!! I just don’t know what to do! And now my website is all *&^*ed-up OMG Please help” (This is an actual quote from an email…)
Later
(After I agree to fix it) “Ok, but don’t take too long”
Me: “Arghhhh!”
Design is changing and the easy availability of graphics programs has created the illusion that “anyone with a computer” can do what we do. Not so, but if you have any whinny clients holding this notion, feel free to send them to my Adobe Illustrator 101 class in Lovely Akron, Ohio! Several of my Whiners have become devoted clients after a semester in the trenches. (and then there are the cases where their whining was the delightful harbinger of a change… one is now at KSU doing her design degree after a midlife reinvention of self, and another is well on his way to finishing his Computer Animation degree at Full Sail!)
Again Thanks for your inspiring post!
Li





